Put Your Brand on the Track
Align your brand with world-class motorsport. Our track days attract affluent automotive enthusiasts — the perfect audience for luxury, performance, and lifestyle brands.
Title Sponsor
Own the Day
- Event named after your brand (e.g. 'The [Brand] Track Day')
- Co-branding on all event materials ('Presented by [Brand]')
- Logo on all event materials, signage, and digital assets
- Branded start/finish banner and podium branding
- + 10 more benefits
Activation Sponsor
Get in Front of Our Drivers
- On-site activation space in paddock area
- 2 guest passes with lunch included
- Product sampling or demonstration opportunity
- Logo on event website sponsors section
- + 1 more benefits
Season Packages
Commit to multiple events and save. Season sponsors receive premium benefits and year-round brand visibility.
Full Season Sponsor
All 4 Track Days
- Title Sponsor status at all 4 track days
- Year-round branding on Area 27 Track Days website
- Season-long social media partnership (12+ posts)
- Exclusive 'Official Season Sponsor' designation
- + 4 more benefits
À La Carte Activations
Add individual activations to any tier, or purchase standalone for targeted brand exposure.
Photo Package Sponsor
Your watermark on all professional track photos. 20+ images shared across social.
Lunch Sponsor
Brand the gourmet lunch experience — branded napkins, table cards, and signage.
Digital Display Sponsor
Your content on paddock TV screens between sessions. 30-second loops all day.
Driver Gift Bag Sponsor
Include your branded item in every driver's welcome bag. 40+ impressions per event.
Custom packages available. Our partnerships team responds within 48 hours.